Undoubtedly, my post today is quite different from all previous ones. Do not worry, it's only a play on words, summarizing the thinking of some customers.
Sometimes I go,
Without knowing where to go,
Step in narrow and wide paths,
But I never forsake my path.
Stop! Think! Following the path.
Climbing, descending, looking around,
My destination is close, or outside the path.
Is there a car hire around?
What I meant to say?
- Work hard to capture your customers' attention.
- If you want something different, do something different.
- Sell dreams, instead of commodities.
- Continuously innovate with agility (soon or later, your competitors will copy advantages of your products).
- Listen your customers, they are always right.
- Do not reinvent the wheels, do benchmarks, following best-practices.
It's a brief summary. Good luck!